Sales & Marketing Society of the Mid-South

We had a great speaker this month, David Bullock, who spoke to us about how Barack Obama used social media tools to win the Presidential election.  David is the author of the book, Barack 2.0, which examines Barack Obama’s social media lessons for business.

David did a fantastic job of explaining social media and some of the tools and strategies that are available. You can read more about this event in an article written by James Dowd that appeared in the Commercial Appeal.

Check out the photos from this month’s Luncheon:

Upcoming Event: Small Business Council Sales & Marketing Summit

Our yearly event in association with the Greater Memphis Chamber is coming up shortly!  Check out the event details and register online. There is a great lineup of speakers including:

• Don Hutson, Keynote Speaker
• Austin Baker, on Building Relationships
• Amy Howell, on Social Media
• Dr. George Deitz, Selling in Tough Times
• Dotty Summerfield Giusti, Panel Q&A

There will also be a networking mixer afterwards, so make sure you register now to reserve your spot.  The cost is $100 per ticket, but $50 for Sales & Marketing Society and Chamber members.

We had a sold-out house today for our 3rd workshop, and this one was by far one of the most compelling.

Lori Turner, Manager Partner at RedRover Sales & Marketing delivered an amazing overview of what an effective sales strategy is, and then how social media tools can be used to increase sales effectiveness.

James Hutto of Valeo Design & Marketing covered the “Four C’s to Conquer LinkedIn” and talked the audience through the building blocks necessary to using Lori’s strategy of prospecting and profiling sales leads using social networking sites like LinkedIn and Facebook.
Here is their presentation:

We’re looking forward to the next workshop which is tentatively scheduled for October 2.  Due to the last two workshops selling out, we’re going to seek a new location that will allow us to accomodate more seating.  We hated to have to turn so many down today that tried to register the 1-2 days before the event!

October Workshop

We get more questions about Twitter-this and Twitter-that, we feel like its time to jump in and get you some answers.  We’re going to have a panel available to answer questions about how to use Twitter, how people are using it in their businesses, and most importantly- how (if) people are profiting from their use  of it.

We want to hear from you! Fill out our Twitter Survey to submit questions that you would like to see us cover.  We’ll get some savvy people there to give you some different perspectives.